Product Marketer
Gene Klingonsmith

Strategic and data-driven product marketer with B2B Enterprise SaaS, B2B CPG, and DTC ecommerce background.

Learn more
gene.klingonsmith website

About Me

Data-driven marketer with a passion for developing and taking solutions to market that meet customer needs and deliver business results.

Turning ideas into revenue.

Early in my career, I found myself gravitating towards product development due to my love of creating solutions to problems. I worked at smaller companies and was able to wear many hats, tackling a wide variety of projects within both product and marketing departments.

Along the way, these experiences refined my passion and skill set towards taking new products to market.

See My Portfolio

I’m passionate about creating and executing on comprehensive plans that result in the successful launch of new products, involving understanding customer needs, developing messaging, strategizing sales and marketing, and coordinating teams to drive adoption.

Ideal product: SaaS
Ideal culture: Data-driven, scrapy, open, innovative, fast-paced

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Work Experience

Below are the roles I have held in my career. Visit my LinkedIn page or download my resume for more details.

Technical Product Marketing Manager

2021-2025​ – B2B Enterprise SaaS

1,300% growth of assigned product category (93% CAGR) with 40% increase in average order value (AOV).

Product Marketing Manager

2016-2019​ – B2B CPG

$65m of net new revenue for assigned product category. Led go-to-market for 2 major expansions into adjacent markets.

Director of Product Management

2011-2016​ – DTC Ecommerce + SaaS

10% lift in company revenue selling into Costco.com. Led a key role in the development and launch of the first SaaS product offering.

Product Manager

2010-2011​ – DTC Ecommerce

Developed in-house product line unseating the previous top selling product line, leading to improved COGs and mitigating supply chain risk.

Department Manager

2005-2009​ – B2B Business Services

Led 25%+ growth year-over-year for small department consisting of sales and fulfillment specialists in the promotional product and apparel space.

Recommendations

See what colleagues have said about working with Gene. For a more comprehensive detail and additional recommendations, select the LinkedIn link at the top of this page.

mandy

Gene was often tapped for the most difficult product launches, the ones with the most nuanced value stories and technical intricacies. He tackled them with clarity, curiosity, and an unwavering focus on making things understandable and actionable.

Mandy Gifford, VP of Product Marketing | Enterprise SaaS

amanda

Gene has a deep understanding of the competitive landscape. He was often my 1st stop, sharing the latest developments along with context about what they meant for our business. His insights were consistently sharp, timely and helpful.

Amanda Chavez, VP of Corporate Communications | Enterprise SaaS

sargon

I was really fortunate to learn a lot and witness his passion for his role, as he would take on entirely new concepts and categories, and help bring them to life. Gene has very strong business sense, and can take on anything.

Sargon Daniels, Director of Product Marketing | B2B CPG